nmba top hatSabrina Pack, center, SkyWest Media production manager, receives award for coverage of the Tour of the Gila. ToG Director Jack Brennan, left, and his wife Nancy, right, help accept awards.

Recently, SkyWest Media attended the New Mexico Hospitality and Tourism’s Top Hat Awards Gala in Albuquerque where they were recognized as finalists. Top H.A.T. stands for Hospitality and Tourism and is a recognition designed to celebrate the accomplishments of the top-performing professionals, tourism assets, and marketing campaigns from the tourism industry.

SkyWest Media had the distinct honor of being selected as a Top Hat Finalist in the following categories:
• Best Social Media Campaign with their work for Fiesta Latina
• Best Digital Campaign with their work for Tour of the Gila
• Best Print Campaign with their work for the Gran Fondo

Earlier this summer, SkyWest Media received five best-in-state awards by the New Mexico Broadcasters Association. The following special recognitions were earned:

• Best Social Media Integtration with Tour of the Gila
• Best Public Service Campaign with Tour of the Gila, which earned Tour of the Gila a $2000 grant award
• Best :30 Commercial with a spot created for Hidalgo DWI
• Best Station Promotional Announcement with spot created for Grant County Concert Association
• Best Talk Show with My World by Mike Rowse

SkyWest Media, a full service marketing firm, is owned by Ted Tucker, who has offices in Silver City and Tucson. The principal manager is Sabrina Pack. Silver City Radio is part of SkyWest Media serving broadcast needs here in southwestern New Mexico with the stations of KNFT-FM (102.9), KSCQ-FM (92.9), KNFT-AM (950 and 96.5FM), and KPSA-FM (97.7 Lordsburg). SkyWest Media is committed to supporting the community and donates numerous hours of marketing professional expertise and services to help strengthen tourism in southwestern New Mexico, while also supporting many non-profits with their special broadcast and other marketing needs. SkyWest Media was honored as Small Business of the Year by the Silver City Grant Chamber of Commerce last year.

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